Search Engine Optimisation (SEO)
- Guaranteed Results

We are frequently asked "just tell me the one thing that will dramatically improve the success of my website". Well in every case there is no such "one thing", but at least a dozen tasks that, all when done correctly, add up to a strong improvement in results. Optimising your website for search engines is a task within this dozen - and one probably near the top of the list.

Or expertise will ensure that your website is found in search engines for the keywords that your prospects use when searching for what you offer. We guarantee this service by setting out the exact percentage rate increase in traffic you will experience from using this service.

Seeing the fruits of our optimisation work will take time. Expect to see some improvement within 2 months, with the full effect of your efforts being shown during the latter part of your 6 month module. If you want the quick fix - the 'get me some extra traffic now' solution - then paid search marketing is a better choice, e.g. the Google's AdWords solution.

The amount of percentage increase in traffic will partly depend on the competitive nature of the search keywords you want to rank for. For instance, if you sell hydraulic valves for the petro-chemical industry and the keyword you are targeting is 'petro-chemical industry valves' - then with little likely local competition, optimising for this term will be relatively straightforward.

However, if you market imported children's clothing and want to optimise for the terms 'girls clothing' and 'boys clothing' then the relative glut of websites all wanting to do the same will increase the amount of work ahead.

Finally our work focuses on optimising for the Google search engine. Of course this is not the only search engine in New Zealand but as it carries by far the majority of search traffic (current estimates have its share of the market at around 80%). I figure that your time is better spent focusing here first and then moving onto others.

The problems this type of work solves.

To see if this service module is for you first look into your website analytics reports (yes, this needs to be set up BEFORE anything else) and take note of the keywords people are using to find your site. If this list is full of your brand name or website url but devoid of the generic terms prospects will use in your market then this service is for you.

How it will make your site sell more.

All things being equal, the more prospects arrive to your website the greater your chances of improving its lead generating capability. Now, not all keywords will bring the same types of prospects. Some prospects will be more willing to purchase than others. But still, the higher your coverage in places where prospects are looking for what you offer, the better your odds of convincing them drop by your website.

What needs to happen BEFORE this type of work is completed?

As mentioned before, website analytics needs to be set up and properly configured before you head off down this route. Without this you will never know if improvements have occurred and if they actually delivered the results (extra conversions) you desired.

What guarantees come from this service module?

Once we have completed a competitive review of your business and the keywords you want to rank for we will agree with you an exact percentage rate increase in search engine traffic we will deliver to your website. Each month you will receive reports not only showing you changes in your ranking but also the increase in your traffic. If the guaranteed traffic increase is not achieved during the term of your service module then our team will work to achieve it at no extra cost to you.

Our Clients Include: